Case Study Competition CASCOM
To help develop the students’ decisions making and logical reasoning ability, Case-Study Competition - CASCOM was held on Mar. 20, 2018. The Competition was designed in a way to give students real life experience and invaluable insight into brand extension, international human resource management, corporate culture, value of money and growth strategies. Each case study provided the students a unique opportunity to present strategic decisions to a panel of experts in their respective domains. Dr. Sonal Purohit trained the students on methods of case analyses with special emphasis on PACER model through a pre-competition session. The teams were required to apply the PACER model while preparing presentations. One case from each domain (Marketing/Finance/Human Resource/Strategy) was selected for the competition. One team in each domain was invited for participation from each of the 4 houses. The Competition was won by Aditya Birla House and Dhirubhai Amabani House stood second in the competition.